One of the most powerful things you have is the trust between you and your followers. And being verified goes a long way in proving you’re the real deal.
But not all social media platforms follow the same verification process. Securing that blue badge on TikTok isn’t as straightforward.
In this article, you’ll find out exactly how to get verified on TikTok. You’ll also find out the benefits of being verified and how it can help you as an influencer.
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What does it mean to be verified on TikTok?
According to TikTok, “a verified badge means that TikTok has confirmed the account belongs to the user it represents.” This helps new and existing followers trust that an account they find is genuine.
Like other social media platforms, a verified account on TikTok has a blue badge next to a user’s account name.
You may have already noticed this if you follow your favorite actors or musicians. It’s also common to see brands and public figures with verified accounts.
Getting verified isn’t limited to famous people though. There are many users who’ve also gotten verified by making catchy or funny videos that became popular!
Being verified won’t grant you any superpowers or suddenly shoot you to influencer stardom overnight. But it’ll help legitimize your brand and protect you from any unwanted copycats.
Why get verified on TikTok?
With 689 million active users worldwide and growing, TikTok has become one of the largest social media platforms out there.
And with so many users, there’s lots of opportunity to be seen and grow as an influencer in original ways. Especially thanks to TikTok’s vast video editing features.
Being verified can only help you on your journey. Here’s a breakdown of what being verified on TikTok can bring you:
Being seen as authentic to your followers is crucial as it helps build meaningful relationships. Being verified on TikTok lets your followers know they’re interacting with a real person. They’ll be able to tell the content you put out is authentic and from the heart.
There’s no magic recipe for TikTok’s algorithm, but verified accounts get more exposure on the platform. This is because TikTok’s algorithm prioritizes content from verified accounts. Being verified means your posts will have the largest reach possible. This will help you grow organically!
An important factor for building strong relationships with your followers is trust. Being verified helps you build credibility among your followers and strengthens the trust they have in you.
The best influencers post in specific niches and share their expertise. Being an authority in your given niche means followers look to you for your thoughts and advice. Having a verified account helps to establish that authority as you continue to grow.
6 tips to get verified on TikTok
TikTok’s verification process is different from other social media platforms and you can’t simply request it (more on that later). Knowing what to focus on and how to get verified on TikTok can be a bit tricky.
In fact, some verified accounts don’t have any followers!
TikTok says there’s a number of factors they consider when granting verification. This includes “whether the notable account is authentic, unique, and active.”
With that in mind, here are a few tips on how to get verified on TikTok to help you on your journey to the coveted blue badge.
Find your niche
Finding a niche gives you the power to become a credible expert in a topic and capture an audience interested in it. Specializing in a particular area differentiates you from other content creators.
TikTok has a host of niche creators, specializing in everything from dance routines to parody and comedy sketches. Once you become better known for the content you create, it’ll be easier to grow your following. And with a growing audience, you’ll increase your chances of getting verified.
Try and choose a niche that you’re passionate about and focus all of your content around it. Learn how finding a niche will elevate your profile.
Produce consistent and engaging content
Growing your audience is hard work and it takes time. But one of the best ways of getting noticed on TikTok is by regularly posting high-quality, engaging content. In fact, it’s one of the main things TikTok moderators consider when verifying accounts.
Take a look at how your content is performing to determine what resonates. This’ll help you decide if you need to change things up a bit. A simple check of the number of likes and comments across your videos will give you a good idea of this.
You can also check out the For You page and look at popular hashtags. This way, you’ll be better equipped to make videos that become popular. It’s worth keeping up to date with TikTok’s trends and challenges too!
Going viral can drastically increase your following. Most TikTok accounts had at least one major viral video before getting verified.
A key part of going viral on TikTok is getting featured on the For You page. This is the first page you see when you load up the app. Getting on this page can be a challenge, but the exposure is worth the effort.
Here are some quick tips for going viral on TikTok:
- Create an attention-grabbing intro. Users are more likely to stop scrolling when they see a video with a catchy intro. Make sure the first couple of seconds include something that grabs their attention.
- Keep videos as short as possible. One thing TikTok moderators look at when verifying accounts is the average watch time compared to the total length. Make sure to get your message across early on in the video to keep them interested.
- Use trending music and hashtags. Viral videos tend to include music and hashtags that are popular at the time. Make sure to look out for them to increase your chances of going viral.
- Reply to the comments. Engagement is a major factor when it comes to viral videos. The more comments on a video, the more likely it is to go viral. Just make sure you don’t reply too quickly or you’ll get blocked because TikTok might think you’re a bot!
Get featured in the media
Being featured on other media platforms can be great for your profile. You can increase your chances of being verified by appearing on news channels, online posts, and YouTube clips.
So stay up to date with newsworthy and trending topics to increase your chances of being featured. If you’re struggling to get your account featured in the news, try focusing on local news sources.
Being verified on other social media platforms helps. This lets TikTok know you’re already a trustworthy person.
Instagram, Twitter, and Facebook let you apply for verification. This doesn’t mean getting verified is any easier, but it does make the process a bit more straightforward.
Check out our other blog post on how to get Instagram verified.
Play by the rules
Above all else, make sure you follow TikTok’s community guidelines. By using TikTok, you’re also agreeing to their Terms of Service so be sure to check it out. This means making sure your content doesn’t contain any hateful or violent behavior for example.
Breaking these rules will hurt your chances of getting verified. The last thing you want is to be flagged by moderators or worse, banned completely!
Can you request or buy verification on TikTok?
The short answer is no. Only TikTok moderators can grant verification to a profile they deem worthy.
That means you can’t buy TikTok verification either, so be aware of scams! If a website says they can verify your account, it’s not genuine.
TikTok is quite specific about what a properly verified account looks like too. According to them, “if a profile does not have the badge below their username but displays it somewhere else on their profile (such as in their bio), it’s not a verified account.”
Hopefully you now have a better idea of how to get verified on TikTok. Without being able to request verification, it’s all the more important to create engaging content that builds trust with your followers.
And while being verified has a number of benefits, try not to focus on it too much. You’ll grow your following regardless by making authentic and natural content.
Follow these tips and you’ll be verified on TikTok in no time. Good luck!